Habib Mohamed

E-Commerce & Web Developer

PRECISE Group | Dubai Investment Park – 2 | Aug 2022 - Present

• Successfully grew monthly revenue from 20,000 AED to 130,000 AED — a 550% increase — using strategic positioning and focused marketing.
• Spearheaded development and implementation of eCommerce strategies, resulting in a 30% increase in online sales within the first year.
• Led the redesign of the company website, focusing on mobile optimization, resulting in a 25% decrease in bounce rates.
• Developed custom plugins and modules to streamline checkout, improving conversion rates by 20%.
• Conducted regular SEO audits and implemented targeted keyword strategies, resulting in a 40% increase in organic traffic.
• Implemented advanced tracking via Google Analytics 4 and customized GTM containers, providing deep insights into customer behavior and attribution.
• Optimized product landing pages and checkout flows through A/B testing, resulting in a 15% increase in cross-sell and up-sell revenue.
• Unified disparate data sources into a centralized ERP dashboard using PHP/React, ensuring accurate real-time reporting on cross-channel profit margins and CPA.
• Led the integration of cross-border payment gateways, enabling seamless transactions for international customers and expanding global sales by 20%.
• Implemented server-side rendering (SSR) for key product pages, significantly improving search engine indexing and Core Web Vitals (LCP/FID).
• Collaborated with the logistics team to implement a real-time shipping carrier API, reducing fulfillment errors and providing customers with accurate delivery windows.